PSG and Nike release a cycling collaboration

Paris Saint-Germain, as we know, loves style. And this time the capital club surprises us with a collection that takes us back to the golden years of cycling in Paris. In collaboration with Nike, PSG imagined “Cycling Refined”, a capsule that pays homage to cycling and the rich history of the Tour de France in the City of Lights.

From the Parc des Princes to the Champs-Élysées

Remember when the Parc des Princes welcomed the arrivals of the Tour de France? It was the time of Poulidor, of Anquetil and of these moments of popular jubilation. PSG has decided to revive this spirit with clothing in colors and patterns inspired by the shirts of the 1950s. Timeless pieces that will make you feel like you’re cycling on the Champs-Élysées.

Air Max TN for an urban cycling look

And to top it all off, Nike has created two exclusive Air Max TN models: a beige version and a black version. The perfect mix of comfort and style, to show your passion for cycling and PSG on a daily basis.

Luis Enrique takes the handlebars

To celebrate this launch, PSG organized a meeting between Luis Enrique, the club’s coach, and professional cyclists from the Groupama-FDJ team. The opportunity for the Spanish coach, a great cycling enthusiast, to discover behind the scenes of high-level cycling. On the programme: road training, comparisons with runners and a good dose of passion.

Why this collaboration with PSG Cyclisme?

Because cycling is more than a sport, it’s a state of mind. And PSG, with its values ​​of excellence and sharing, naturally finds its place in this universe. Furthermore, this collaboration with Française des Jeux, one of the main players in French cycling, is obvious.

So, are you ready to get on your bike and wear the colors of PSG?

The “Cycling Refined” collection is now available on the PSG online store. Then don’t hesitate any longer, pedal towards style!

To summarize:

• PSG pays homage to the history of cycling in Paris.
• A collection which mixes vintage style and modernity.
• Collaborations unexpected with professional cyclists.
• An opportunity to show your love for cycling and PSG.

Paris Saint-Germain has always embraced aesthetics as part of its identity. This time, in collaboration with Nike, the club steps beyond football to celebrate cycling heritage with the “Cycling Refined” capsule collection. The concept blends Parisian elegance with the golden age of French cycling, creating a bridge between two sporting cultures deeply rooted in the capital.

From the Parc des Princes to the Champs-Élysées

There was a time when the Parc des Princes hosted finishes of the Tour de France, long before the iconic final sprint became synonymous with the Champs-Élysées. It was the era of legends like Raymond Poulidor and Jacques Anquetil—a period defined by grit, charisma, and massive popular enthusiasm.

PSG’s new collection channels that nostalgia. Inspired by the classic jerseys of the 1950s, the pieces feature retro color palettes, refined lines, and minimalist detailing reminiscent of cycling’s formative decades. Rather than producing loud, modern streetwear, the capsule leans into timeless elegance—subtle nods to heritage rather than overt branding.

The symbolism is powerful: from football’s grand stage in the west of Paris to cycling’s triumphant parade through its most famous avenue. It reflects PSG’s broader ambition—not just to win matches, but to curate culture. By tapping into the romantic history of French sport, the club reinforces its image as more than a football institution; it positions itself as a lifestyle brand deeply connected to Parisian identity.

“Cycling Refined” is therefore not merely apparel—it is storytelling through fabric, merging sport, history, and style in a way only Paris truly can.